
<ul class="portfolio-meta-list">
	<li><strong class="portfolio-meta-key">Client:</strong><span>Promotional</span></li>
	<li><strong class="portfolio-meta-key">Date:</strong><span>07/07/2012</span></li>
	<li><strong class="portfolio-meta-key">Info:</strong><span>Present information to consumers and others.</span></li>
</ul>
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<p>The purpose of a promotion can have a wide range, including: sales increases, new product acceptance, creation of brand equity, positioning, competitive retaliations, or creation of a corporate image. The goal of a promotion is then to reach the most people possible in a time efficient and a cost efficient manner. Fundamentally, there are three basic objectives of promotion. These are: to present information to consumers and others, to increase demand, to differentiate a product.</p>